GP Research Network urges quality assurance

Millions of dollars wasted on reps (Posted 2 March 2009 - Pharma in Focus) A study of calling patterns by representatives from 13 pharmacos has shown that as much as $75 million a year could be going to waste because of inefficient use of resources. Based on a survey of call activity information gathered by Life Science Partners (LSP) combined with data from Health Communications Network''s General Practice Research Network (GPRN), the study showed that in the 2007-08 financial year around… More information...