Recent user posts
Supplier management
We will help you find and select the best suppliers for the job, from creative agencies, to Java programmers, to software development consultancies. We'll set up the agreements with them and then manage them as they work through their briefs. In short, we'll take this pain away from you.… Read more
Email marketing
Email marketing is having a renaissance. A recent survey by 1to1media.com showed that 61% of marketeers expected spend on email marketing to increase in 2009. Which shows that it must be working. But only when it's timely and relevant. And when you've got through blacklists, spam filters and cut through… Read more
Research
There are 3 places to look for the truth of what's happening on your site... The stats Your customers Your competitors' websites We work with a number of trusted partners (usability experts, web tracking companies, market analysts) to get the facts. Once we have a view, we enter the next phase.… Read more
Planning
From the report, we'll produce a marketing plan for your online and offline media, and for all other web marketing activity . We'll also produce a development plan for any improvements on your website .… Read more
Affiliates
Reward sites can certainly drive traffic to your site. But is it the right kind? And at what cost? And how do you manage fraud in this channel? Again, we can help.… Read more
CentralDesktop
We're users of Centraldesktop - in our opinion it's one of the richest collaboration environments around. They've just announced an increase in sotrage capacity for the paid-for plans: Plan Old Limit New Limit Improvement Team Plan 1 250MB 500MB 100% Increase Team Plan 2 500MB 1GB 100% Increase Company… Read more
Our ideas
Our ideas What we think Our first principle is that everything we do is Simple, True and Effective. If it's not, it doesn't pass muster. Secondly, we stress-test all ideas. It's easier to do it at the idea stage than later, when the project is under way. Stress-testing means that only good ideas leave… Read more
Content maintenance
As soon as it's gone live it's out of date. Or at least the clock is ticking. Your business changes but who is making sure the website changes too? We can "own" sections of content for you, copy on static pages PDFs images links to external sites and make sure it's all present and correct.… Read more
Strategy
Our services: Strategy "What's happening on our site? How can we improve it? How do we deliver improvements?" You need a solid strategy and a great plan. We can help.… Read more
Forums, social networking and blogs
To the customer it seems like impartial advice. But smart businesses are ensuring that their reputation on the forums is managed and controlled. As well as to answer customers' questions and drive them to your site. In the offline world, you'd pay a PR agent to drink with some journalists and dine with… Read more
New London office
We've just opened our new London office. It's at 456 Strand, London WC2 0DZ. Our telephone number remains the same - 020 8123 3700.… Read more
Customer loyalty? No such thing
I saw this article by Don Frischmann in Advertising Age telling "marketers to do more to lock in customer loyalty", and it struck me that "loyal" customers are actually "LAZY" (or possibly just lacking a little motivation). Locking in loyalty is like putting handcuffs on… Read more
Website content
Our services: Website content So more traffic is arriving at your site than ever before. Real people, we want to turn into real customers. There are 3 stages to improving the customer journey and we can help with each.… Read more
Cubes
Our services - web work in a Cube Think of us as your outsourced online team. We do the thinking. Then improve your e-business. We use a mix of our own people, contractors and agencies. And we deliver it in 4-6 week fixed-price mini-projects, that we call "Cubes". Each Cube improves one part… Read more
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